Panel: Who's Investing in Music - Midem 2014

The dominance of royalty-based investment in music has been disrupted by the rise of 360° deals. New models are emerging to sustain creators and producers: crowdfunding is adopted by major labels, ad agencies bet on music companies, cashflow fuels creativity... 

Moderator:
Allen Bargfrede, Executive Director, Rethink Music, Associate Professor, Berklee College of Music (USA)

Speakers: 
Benji Rogers, Founder and CEO, Pledge Music (USA)
Mike Tunnicliffe, Chief Growth Officer, GroupM/WPP (USA)

Panel: How Labels Reinvent Fan Engagement - Midem 2014

In association with IMPALA/WIN
Indie labels executives share their best practices in innovative marketing and social media strategies to connect fans and artists.

Moderator:
Christof Ellinghaus, Founder, City Slang (Germany) 
Speakers:
Ronny Krieger, Label Manager, Monkeytown Records & Content Advisor, Native Instruments & Digitally Imported (Germany)
Núria Muntaner, Co-director of minimúsica, Sones (Spain) 
Robin Van Beek, Business Director, 8ball Music (Netherlands)
Alain Verhave, Director of Marketing, Epitaph Records (Netherland)

Panel: Sync It or Leave It! - Midem 2014

In association with A&R Worldwide/MUSEXPO
Sync placements are a growing revenue stream, providing great opportunities to advance artists, with prominent placement in TV shows, films, video games or commercials. Preeminent music supervisors explore the nuances of pitching to specific media.

Moderator:
Sat Bisla, Founder & President, A&R Worldwide/Musexpo (USA)

Speakers:
Nis Bøgvad, Creative Director & Music Supervisor, Music Sales Group (Denmark/Norway/Sweden)
JT Griffith, Music Supervisor, Nike (USA)
Kyle Hopkins, Head of Music Supervision, Microsoft (USA)
Tim Riley, VP, Music Affairs, Activision Blizzard (USA)

Keynote: Marc Geiger, WME - Midem 2014

Marc Geiger shared a powerful message with the Midem audience, challenging the industry to embrace change as he presents a new model for the music business. He warned that labels and publishers will have to adapt, or they will totally disappear five years from now.

His presentation was followed by a debate with two indie label heads: Horst Weidenmueller, founder & CEO of !K7 Records; and Emmanuel de Buretel, founder & CEO of Because Music.